Valuation:
Through Inspiration and Evaluation
A Counter Intelligence / Industrial Design Intelligence sponsored inquiry

 
 

Date: May 2, 2005
Time: 1:00 pm to 3:30 pm
Venue: Bartos Auditorium, MIT Media Lab
Location: 20 Ames Street, Cambridge
 

 
               

 

Statement
Products strive to improve the value of people's lives; they might also give various kinds of value to the maker. The value that things achieve depends on many successes, but without formal evaluations, what made them succeed or fail may never be known. 

Design cycles might start with our intuitions about human capabilities. Intuitions need to be tested. This workshop will celebrate objective experiments as a powerful tool in design. 

We talk about our inspirations, write them, create prototypes, and declare victory. As a consequence of technology getting more complex, the specifics of its uses become more brittle; usually things we think will work need reality checks. 

This meeting will discuss current work case studies of evaluation demonstrating value for design. Case studies will primarily be taken from the Voting Technology research and Counter Intelligence research at the Media Lab. 

Invitation
We are pleased to host the Valuation workshop at the MIT Media Lab on May 2, 2005 from 1:00 PM to 3:30 PM. 
Please join us for an afternoon of talks celebrating how evaluation can impact the value of product design research

Please register for this event
Contact Ted Selker with questions.

  
Agenda
1:00 - 1:30 Valuation and Design
Ted Selker, Director Counter Intelligence at MIT 
1:30 - 1:40 Value in Group Interaction
Joan Morris Dimicco
1:40 - 1:50 Value in Audio Interfaces 
Matt Hockenberry
1:50 - 2:00 Value in Voting Verification
Sharon Cohen 
2:00 - 2:10 Value in Driving Criticism 
Ernesto Arroyo 
2:10 - 2:20 Value in Personal Media
Aisling Kelliher
2:20-2:30 Value in the Kitchen
Leonardo Bonanni and Jackie Lee
2:30 - 3:00 Design and Valuation
Lee Green, Director Corporate Identity & Design at IBM 
3:00 - 3:30 Value and Decisions 
Dan Ariely, Director, eRationality Research Group at MIT 
3:30 - 4:00 Reception in lower atrium

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