Rethinking MIT Sloan Elective Curriculum Strategy

DRAFT – Comments & Criticism Welcome * Joost Paul Bonsen * 24 April 2001 * jpbonsen@alum.mit.edu * 617.930.0415

 

1. The Role of Electives in the MIT Sloan Experience

 

Orchestrating Transformative Student Experiences – Students gain much from business school, but especially value the major transformative experiences:  increased knowledge, new outlooks on personal career and business possibilities, inspirational faculty, and personal and professional contacts with peers.  The Core courses are crucial fundamentals, providing a common integrative experience and raising the shared baseline of knowledge, but the Electives are the essential differentiators, those courses which allow students to discover and pursue interests in depth, often in projects and on teams where the so-called “soft-skills” are not merely talked about, put practiced and perfected.  Orchestrating such experiences is MIT’s essential task as an innovation education institution.

 

Our “Technology Business” Vision – MIT Sloan is – or could legitimately claim to be – the World’s Premier Technology Business School, since our curricular offerings reinforce and complement MIT’s science, technology, and applied arts to a much greater extent than any of our erstwhile peer schools.  Indeed, instead of competing against other business schools on their turf and by their standards, MIT Sloan’s top specialties are innovation-oriented:  strategy means technology strategy, organizational analysis means system dynamics, finance means financial engineering, entrepreneurship means high tech ventures, marketing means innovative product marketing, and so on.  Technology Business is our real strength and key competitive advantage: difficult for others to replicate, and yet of deep and enduring importance to economic growth and human progress.

 

Embracing “Hard” MIT Fundamentals – At our best, MIT Sloan lives up to MIT’s “hard” reputation, emphasizing strategic savvy, a dynamic systems outlook, logical rigor, and quantitative analysis.  Furthermore, we are best positioned to concentrate on emerging technologies, high potential technology ventures, and effective links with inventors and innovators.  Regardless of short-term dot-booms or dot-busts, these are enduring principles and values.  To further these values and accomplish our overarching vision, MIT Sloan ought to be admitting the most promising prospective talent, maximally transforming students for the better while at MIT, and ultimately graduating masters of these fundamentals who go on to pioneer emerging technology business domains.

 

2. Challenges To Elective Curricular Change

 

Electives Critical but Relatively Neglected – Performance in chosen electives is perhaps the most powerful source of professional inspiration as well as lead-indicator of future success.  At our best, MIT Sloan electives are outstanding.  Faculty from tech strategy, system dynamics, and other largely elective course consistently get top teaching marks and awards.  And yet, at our worst, the elective offerings at MIT Sloan have been relatively ill-strategized with respect to our larger institutional vision, too often haphazardly organized, ill-coordinated with one another, largely disconnected from the rest of MIT, and, generally, far too relegated to chance and/or the unpredictable enthusiasm of Track faculty and steering committees.

 

Major Challenges to Consider – Many things, therefore, could and should be systematically addressed in considering and ultimately improving MIT Sloan’s curricular offerings.  Among the most dramatic challenges – and, correspondingly, of greatest strategic import – are:

 

·         Sloan’s Disconnection from Rest of MIT – Despite official propaganda and pre-admission perception, MIT Sloan is largely isolated from the rest of the Institute, physically, intellectually, academically, and socially.  This situation is changing with new classes and cross-campus social initiatives such as TechLink, but much remains to be done.

·         Insufficiency of Tracks Alone – Professional tracks help guide student interest, but they seem mostly to serve as forced prerequisites for in-demand seminars and classes rather than an essential framework helping build student communities of interest.  As one wag puts it, the only track any self-respecting student ought to take is the self-managed one.

·         Neglected “Soft Skills” – Although our principal strengths are indeed technological and “hard”, all too often MIT and MIT Sloan neglect crucial “soft skills”: negotiation, sales, interpersonal effectiveness, introspection, leadership, and other intangible essentials of success in society.

·         Poor Sequencing of Classes & Excessive Overlap – Too rarely do classes seamlessly build on one another and, correspondingly, all too frequently do they repeat and overlap in major ways.  There is substantial overhead to coordination, so it’s easy to let that slip.  Sometimes internecine rivalries dominate or courses are imagined to be more unique and different than they really are.  But mostly the overlap and poor sequencing results from simply not paying attention or not planning.

·         Faculty Disincentives to Change – MIT faculty are principally motivated by their individual research agendas, fundraising, and outside professional and personal activities, and thus shy away from any likely distractions and additional, non-research commitments.  And yet most curricular reform or transformation is likely to require new or additional course development work, i.e. faculty time.  Therefore, it is very tough to get new or additional courses beyond their current MIT commitment.  Nevertheless, it does happen when faculty are inspired to grapple with an emerging domain, especially when it may help shape and enrich a new vein of their research, or when an unusually large pot of money serves as lucre extraordinaire.

·         Legitimate Suspicion of Curricular Fads – From a faculty perspective, the eBusiness curriculum emerged very quickly in reaction to student interest and demand…only to be ramped up just in time for the dot-demise.  Similarly, the entrepreneurship curriculum was expanded just by the time interest waned.  Ditto possibly for the Negotiations offerings.  Faculty are leery of student demand-driven change, and generally perceive such forces as fads.

·         Undue Restrictions on Student Workload – Blanket credit limitations on MIT Sloan student curricular interests cure symptoms exhibited by an unfortunate narrow fraction of students, those who overload to the point of asocial unreason.  And yet such restrictions kill broad student incentive to experiment, try new things, take courses beyond the minimum requirements, and branch out to the rest of MIT.

·         Strategizing from One Crisis to the Next – Too frequently both the MIT Sloan and MIT faculty and administration appear to lurch from one crisis to another, firefighting local problems on an ad hoc basis instead of strategizing and acting in accord with deeper principles and an overarching vision.

·         Everyday Actions Disconnected from Overarching Vision – In summary, people generally have a difficult time strategizing, i.e. connecting everyday actions to overarching vision, and vice-versa, when given an overarching vision, deciding which of myriad alternatives is most worthy and compelling.

 

3. Specific Elective Opportunities

 

Many Possible Elective Transformations – Several potential changes and improvements could really sharpen MIT Sloan’s curricular offerings and help us connect better with the rest of the Institute.  Example transformations include:

 

·         Embracing the Technology Business Vision -- MIT Sloan is uniquely positioned among peer institutions to dominate the broad and important Technology Business sector.  Currently we do this in an ad hoc fashion, almost apologetically, implying that being “business generalists” would be better.  And yet new technology – in all its forms, from software through hardware, financial through social, ideas through products – is the principal source of Solovian economic growth – i.e. the part that counts most.

·         Moving Beyond Tracks – The track mechanism allows both logical curricular combinations and students with similar interests to act in concert.  But the mechanism is limited in scope and ignorant of broad goals, personal interests, and technological subtleties.  For example, we want all students to be entrepreneurial, not merely NPVD tracksters.  Similarly, every alumnus should be emerging technology literate, not merely those from some new “Technology Track”.

·         Key Technologist Links – Social links to rest of MIT are too often an extracurricular accident.  Happy examples include the connection between co-founders of Akamai, InterSense, and SensAble Technologies, but these are exceptions, not the rule.  As a minimum, promising technology students should be recruited into classes and even programs at MIT Sloan, whether MBA or the more specialized MOT, LFM, SDM, and more.  This would be as much to benefit those technologist students as the MIT Sloan students.

·         Survey & Sampler Speaker Series – There are currently no survey classes, either Highlights of the Best of MIT Technology or Sampling the Best of Sloan.  And yet, being easy to run and promote while enjoying broad student appeal, such a big-picture speaker series would go a long way towards connecting the disparate parts of campus.

·         Focused Quasicurricular Research – Participation in graduate research endeavors such as Professor Charlie Fine’s potential Technology Roadmaps Project or Professor Diane Burton’s potential Emerging Companies Project would offer MIT Sloan students an integrative research focus for their time at MIT.

·         Extracurricular Connections – Potentially powerful curricular connections to extracurriculars have historically been ignored, with the notable exception of the entrepreneurship sector where the student-run MIT $50K Entrepreneurship Competition is tightly linked with courses.  Let’s learn from that domain and generalize.

·         Orchestrating Serendipity – Serendipitous connections between students are an essential transformative social experience at business schools.  We should optimize our orchestration of cross-campus student connections between those who really ought to know one another.  Such orchestration might well be through curricular, extracurricular, and other means, but needs to be explicitly considered rather than relegated to chance.

·         Integration with MIT-wide Emerging Technology Themes – MIT is principally about discovering, inventing, and diffusing emerging technologies into the world at large.  MIT Sloan should play a key and ever deeper role in this core mission, concentrating especially on the challenges of commercialization.

 

4. MIT’s Emerging Technology Strategy

 

The Business Implications of Emerging Technologies – Towards greater MIT-wide connection, MIT Sloan might more tightly complement the rest of the Institute.  Indeed, the rest of MIT – especially the Engineering School – is investing heavily in at least five major strategic emerging innovation sectors:  Tiny, Info, Bio, Complex, and Developmental Technologies.  MIT Sloan alumni could – and should – end up playing key roles in the development and commercialization of these blossoming realms, and, therefore, our classes should maximally prepare our current students towards such a future.  Let us interweave – throughout admissions, the Core, MBA tracks, Electives, Executive Education offerings, and extracurricular activities – these themes:

 

(1)     Tiny Technologies – Materials, devices, & manufacturing, ranging from the very-nano to the ultra-macro in scale;

(2)     Information Technologies – Computation, communication, & content, from the infinitely replicable to the ultra-complex;

(3)     Biomedical Technologies – Bioengineering & applied life sciences, from biomolecular engineering through systemic neurotechnology;

(4)     Complex Systems Technologies – Huge, distributed, non-linear and/or otherwise complicated challenges, from societal infrastructure through environmental systems;

(5)     Developmental Technologies – Techniques & methods for accelerating global technological, economic, and cultural progress throughout poor, developing nations worldwide.

 

5. Case Elective Illustrations

 

New or Rethought Electives – On balance, changing the suite of elective offerings at MIT Sloan is a tricky proposition, one requiring concerted grass-roots, faculty, and Institute leader-level action.  A handful of case examples may serve to illustrate and clarify both the grand opportunity and the underlying difficulties:

 

·         Historical – MIT $50K Entrepreneurship Competition – Beyond over 60 companies and ~$10 Billion in firm valuation, MIT’s decade-old Competition has catalyzed the creation of a half-dozen credit-bearing MIT courses and continues to push MIT to better cater to entrepreneurial student interests.  And yet such classes may not endure even with intense student interest.  For example, 15.830 MIT Technologies with New Venture Potential is in the MIT Course Catalog but is not offered, supposedly for lack of interested and available faculty.

·         Current – 15.968/MAS.968/HBS1286 Technology & Competitive Strategy – The first-ever joint MIT-Harvard technology business strategy class is pioneering a “genetic cross” between traditional versions of 15.390 New Enterprises and 15.901 Technology Strategy along with injecting an intense survey of emerging technologies.  The class totals over 80 students, including roughly half from a dozen different science and engineering departments at MIT, and similar numbers from the business side.  The resulting projects are serious:  real innovations in each of the five MIT strategic technology sectors with potential for real consequences and real impact on real people.

·         Potential – Developmental Innovations – The prospect of accelerating economic, technological, and cultural growth in developing nations ought to inspire myriad new MIT courses, connections, projects, and other MIT mechanisms for change.  The impoverished and backwards three-quarters of humanity must be embraced by the first world as soon as possible.  The Institute is in a position to create or combine key class offerings and play a leadership role in encouraging student focus towards this end, but currently things are missing or scattered throughout MIT.